Wrangler

It's the ultimate American denim icon. This brand started in 1947 by Blue Bell, a denim manufacturing company with a simple ambition: to craft the planet's most incredible five-pocket jeans. Wrangler isn't just about jeans; they have a whole closet full of goodies. We're talking jeans, shirts, jackets, shorts, and accessories for men, women, and children. Wrangler's target audience traditionally includes individuals who appreciate durable and versatile clothing, with a focus on cowboys, ranchers, and outdoor enthusiasts.

Over the years, they have expanded their market to appeal to a broader range of consumers, including urban and fashion-forward demographics. This brand embodies enduring American freedom; it's in the spirit of people who work hard, have fun, and recognize courageous individuality. As a company, they believe in solid commitments and perseverance in the face of obstacles and challenges. Wrangler is also recognized in 22 European countries.

Wrangler's enduring reputation for quality, durability, and a rugged aesthetic has solidified its position as a leading denim brand globally.